VP of Operations, Partner @ POWERSHiFTER


Ryan McCormick is a results oriented enabler with well established roots in the advertising industry. He has produced and contributed to the creation of interactive and traditional ad campaigns which have garnered over 70 national and international industry awards.

His client list includes Clorox, BC Dairy, Canadian Tourism Commission, Boston Pizza, Energizer, Fitbit, MEC, GE, Electronic Arts, PBS, TELUS and Quicken to name a few.

He has worked and collaborated with agencies Blast Radius, The Vacuum and DDB Canada. During his tenure at Tribal DDB, his innovative approach and foresight allowed him to bridged the gap between digital and traditional advertising and became the agencies first truly integrated producer.

Ryan has been called, "a genie in a bottle, without the bottle - and the unfortunate choice of clothing" for his ability to get desired results for his clients on time and on budget (and his refusal to wear harem pants).

In 2010, he left advertising to join POWERSHiFTER. POWERSHiFTER eschews the classic agency structure and brings a dynamic, adaptable energy with a focus on strategy, digital intelligence, UX and UI design.

Ryan, along with partner JP Holecka, have grown POWERSHiFTER from a tiny, 2 man operation into one of the top 10 digital agencies in British Columbia. They create award winning, world class digital products and services for their local, national and international clientele.